Presidential Town Hall for Asians and Pacific Islanders

Asian Americans and Pacific Islanders (AAPIs) can determine who becomes the next President of the United States. That was the empowering message echoing through every speaker who addressed the biggest gathering of AAPI professionals in the nation. Asian American Journalists Association (AAJA) and Asian and Pacific Islander American Vote (APIAVote) co-hosted the first Presidential Town … Continue reading Presidential Town Hall for Asians and Pacific Islanders

Be Inspired: Asians Who Break Ground

My friend Tammy Nguyen Lee invited me to a speaking symposium unlike any I’ve attended before. Tammy’s organization called Against the Grain Productions (ATG) hosted the 5th Annual Groundbreakers Speak seminar, highlighting six Asian Americans excelling in various career fields. Each person shared a personal story that the audience could relate to. Here are a couple … Continue reading Be Inspired: Asians Who Break Ground

Why ‘Pokémon Go’ Has Us Going Crazy

I grew up watching Pokémon and wished Pikachu was real. Now, he’s a part of my world, with all of his cute friends like Bulbasaur, Charmander and Squirtle. Pikachu via http://pokemon.wikia.com/wiki/Pikachu Clockwise from top left: Bulbasaur, Squirtle, Charmander via Pinterest ‘Dani Morgan’ To see my childhood friends popping up in my car, at home and at … Continue reading Why ‘Pokémon Go’ Has Us Going Crazy

Ultra’s First TV Commercial for Chinese Americans

This past May, PCA produced and launched Ultra Mobile’s first in-language TV commercial for the Chinese American market. The TV spot was part of an effort to draw attention to the telecom company’s mobile plans that include unlimited international calling and texting to China (including Hong Kong). The TV spot is a playfully animated piece … Continue reading Ultra’s First TV Commercial for Chinese Americans

New Era of Lunar New Year Means Good Opportunities for Big Brands

A new generation of Asian Americans is forming where Lunar New Year celebration is more about displaying ethnic pride than anything else. And due to its growing presence, LNY festivals and parades provide great advertising and sponsoring opportunities for major companies. Photo Courtesy of BusinessInsider.com San Francisco, which hosts the largest Lunar New Year Festival … Continue reading New Era of Lunar New Year Means Good Opportunities for Big Brands