Have you ever received an email, a flier on your car, shopping catalogues in the mail, a promotional letter from your cable provider, or have seen television commercials, banner ads, or outdoor advertising? If you answered yes, then you have been a target of direct marketing. Direct marketing is a type of advertising campaign that … Continue reading The Power of Direct Marketing
Tell me about your day. Do you find yourself working into the wee hours of the night thinking about customers and growing your business? Do you believe that saving a penny is better than investing a penny? Does a jack of all trades, but a master of none describe you? For all too many people, … Continue reading Is it Time to Hire a Marketing Agency?
Do you constantly scratch your head thinking, “Wow I really do not understand young people these days.” Do you look at kids and wonder why they can’t go anywhere without their phones? I would like to think it wasn’t that long ago when I was one of those young people that was misunderstood. The truth … Continue reading 4 ways to reach millennials
How much would you pay Manny Pacquiao to endorse your business? Envision this. Manny would be in all your advertisements: TV, Radio, Billboard, and Internet. He would be available for publicity events endorsing your company and products. These can be tradeshows, charitable functions, or conferences. How much attention and excitement would he draw to your … Continue reading 3 Types of Endorsements to Use for Your Business
It’s the New Year and if you’re like most, you’re thinking about what your resolutions will be this year. You might be thinking of getting into shape and losing some of the belly weight. Or you are thinking about taking a long awaited trip back to the Philippines. Perhaps you are thinking of new ways … Continue reading “Like, Share, and Tweet”: Expanding Your Business by Getting Social